2. Define
Once you've finished your initial research (because the research never ends!), it's time to make sense of the findings. This stage will help you to bring together your research findings to form insights which will guide the rest of your project.
- Use insight techniques to make sense of your research findings - here's the insight techniques guide.
- Use your insights to define user types and write problem statements - here's the guide.
- Key stakeholders sign off the problem statements.
- Move to develop.